Case study
The problem
GoStudent, Europe's largest EdTech unicorn, noticed that customers who weren't using their credits were at high risk of churning. Their support team wanted to contact these users proactively, but lacked the capacity.
What we did
GoStudent utilised CSGPT's AI Voice Agent to automate churn prevention calls. The AI agent reached out to inactive users to inquire why they weren't using their credits, offered assistance, and updated the Customer.io system with the responses without any manual intervention. With retry logic and complete CRM integration, GoStudent successfully scaled its proactive outreach, resulting in reduced churn across thousands of accounts.
The results
The CSGPT AI Voice Agent delivered consistent results.
On a monthly average:
- 3517 calls were made (including retries)
- 1443 total candidates called
- 73% distinct users reached
How it works
Four Easy Steps to Create Your AI Voice Agent
1
Set voice and identity
Pick your agent's language, tone, and voice. Then give it a few key instructions about your company and use case—so it speaks naturally in your brand's voice.


2
Test and refine
Run quick tests directly in the platform or place a live call to a colleague. Fine-tune responses and flow until your agent sounds just right.
3
Configure call logic
Define when and how your agent calls—set retry logic, calling windows, and triggers like new contact creation in your CRM.


4
Connect and collect insights
Integrate your CRM and choose the data you want your agent to capture and return after each call. Turn every conversation into actionable insights.
FAQ
Your AI agents can be available online as soon as you are ready with training and testing them. The deployment process is quick and efficient, enabling you to use the AI agent shortly after configuration.
CSGPT AI Agents integrate with a wide range of CRMs and productivity tools, including Zendesk, HubSpot, Salesforce, Slack, Gmail, and Google Sheets. This flexibility lets you connect AI agents seamlessly into your existing workflows and collaborate across platforms effortlessly.
Yes. Our servers are located in the EU, and all our partners are fully GDPR compliant, ensuring your data is handled securely.
Yes, CSGPT AI Agents can handle both inbound and outbound calls.
CSGPT AI Agents operate across chat and voice channels, allowing you to engage with users wherever they are.
Yes. They can perform a variety of actions, including updating contacts, searching for information, scheduling appointments, and much more.
